Blogging and Other Social Media : Exploiting the Technology and Protecting th...

Blogging and Other Social Media : Exploiting the Technology and Protecting the Enterprise, Hardcover by Newson, Alex; Houghton, Deryck; Patten, Justin, ISBN 0566087898, ISBN-13 9780566087899, Brand New, Free shipping in the US Blogging and Other Social Media is an excellent and highly practical guide to the opportunities and threats the emerging social media present for any organization. The authors provide background on what blogging is and how it has evolved along with practical advice for setting up a blog and how to make it effective as a communication tool. Th also covers the legal issues associated with social media, including areas such as defamation, copyright and trade mark infringement, interference with the administration of justice and employment law.

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