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Internationale Strategie: Kontext, Konzepte und Implikationen von David Collis (engl.

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By David Collis. 73 3 What is Distinctively International about International Strategy?. 75 4 What is Uniquely Strategic about International Strategy?. 99 5 Generic International Strategies 119 6 Choice of Generic International Strategy 163 PART THREE Managerial Implications 179 7 What Product?.

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ISBN-13:

9781405139687
Book Title:

International Strategy
ISBN:

9781405139687

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Internationale Strategie: Kontext, Konzepte und Implikationen von David Collis (engl.

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Internationale Strategie: Kontext, Konzepte und Implikationen von David Collis (engl.

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