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The Content Machine Towards a Theory of Michael Bhaskar Taschenbuch

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Title: The Content Machine: Towards a Theory of Publishing from the Printing Press to the Digital Network Author: Bhaskar, Michael Publisher: Anthem Press Binding: Paperback Pages: 226 Dimensions: 8.50h x 5.50w x 0.52d Product Weight: 0.64 lbs. Language: English ISBN: 9780857281111 'The Content Machine' outlines a theory of publishing that allows publishers to focus on their core competencies in times of crisis. This ground-breaking study, the first of its kind, fuses history, media theory and business experience in a defiant answer to those who contend that publishing has no future in the digital age. Ships Fast From The USA! Authorized Dealer

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