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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market...

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6,08 €

The product is a book titled "Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant" by W. Chan Kim and Renée A. Mauborgne. Published by Harvard Business Review Press in 2015, this hardcover edition measures 9.2 inches in length, 6.1 inches in width, and 1.2 inches in height. It weighs 19 ounces and includes illustrations within its 320 pages. The book falls under the genre of Business & Economics, focusing on topics like Marketing, Industries, and Strategic Planning.

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